FOCUSED INTENSE RESISTANCE EXERCISE:
F.I.R.E
Building serious strength shouldn't feel like a second job. With the help of FIRE, 1-3 sessions a week is all it takes to totally transform the way your body moves and feels.
The world's most effective strength training program
F.I.R.E is the research-proven system shown in clinical studies to consistently deliver rapid improvements in strength and body shape.
FULL EXCLUSIVITY:
NO NEED TO BOOK IN
Choose from the available times on our FIRE timetable and lock into the same classes for the full program.
No need to worry about missing out - your time-slots remain the same so you can plan your week accordingly and never have to worry about missing out.
WORKOUTS THAT GET RESULTS
True strength is created by progressive overload. We'll be there to guide you on how to work through each phase of the program safely and effectively, provide detailed instruction on how to use the correct technique and educate you on how to select the right weights for your fitness level.
FUN, SUPPORTIVE ATMOSPHERE!
In our experience, clients learn considerably faster and improve quicker when training with like-minded people.
You'll not only get great results but also make friends, enjoy the community atmosphere and have accountability buddies to motivate and support you throughout the program.
ABOUT US
WORK OUT SMARTER, NOT HARDER
Pro bodybuilders, Olympic athletes, marathoners… we respect all those hardcore fitness devotees (and you'll even find some on our staff and in our crew). But we know that's not everyone. This program is for people who want serious fitness gains without having to upend everything else in their busy lives.
Our workout system is based on peer-reviewed research into how to build muscle and improve health in as few minutes a week as possible. Does that translate into real-life results? Absolutely!
With a total of 20+ years experience under our belts and hundreds of members who have been through our proven system already, we see the proof all around us. Come see for yourself!
CLASS TIMES:
Next intake starts 21 July 2025
6.00 AM
MONDAYS, WEDNESDAYS, FRIDAYS
4x people max
7.00 AM
MONDAYS, WEDNESDAYS, FRIDAYS
4x people max
5.30 PM
TUESDAYS, THURSDAYS
4x people max
NEW!
6.30 PM
MONDAYS, THURSDAYS
4x people max
PACKAGES & PRICES
10 WEEK COMMITMENT
"THE TASTER"
FOR THOSE THAT JUST WANT TO GIVE IT A TRY
- 1x periodised 10-week training program which has been proven to trigger amazing improvements in strength and performance;
- Classes are delivered in small groups of 4 for maximum support and individual instruction;
- Workouts no longer than 45 minutes - all strength levels catered for;
- 1, 2 and 3 day-a-week options available;
- Beginners welcome!
12 MONTH COMMITMENT
"THE ULTIMATE"
FOR THOSE THAT ARE COMMITTED TO ACHIEVING THEIR BEST EVER STRENGTH & PERFORMANCE GOALS
- 4x periodised 10-week training programs which have been proven to trigger amazing improvements in strength and performance;
- Classes are delivered in small groups of 4 for maximum support and individual instruction;
- Workouts no longer than 45 minutes - all strength levels catered for;
- 1, 2 and 3 day-a-week options available;
- Beginners welcome!
6 MONTH COMMITMENT
"THE COMMITTED"
FOR THOSE THAT WANT TO MAKE A START & ACHIEVE SOME GREAT RESULTS
- 2x periodised 10-week training programs which have been proven to trigger amazing improvements in strength and performance;
- Classes are delivered in small groups of 4 for maximum support and individual instruction;
- Workouts no longer than 45 minutes - all strength levels catered for;
- 1, 2 and 3 day-a-week options available;
- Beginners welcome!
Watch some "behind the scenes" footage here:
TESTIMONIALS:
"I've learnt how to get great results without over-training or starving yourself. I'm a much more confident person now, and it all comes down to what Trish and Dave have taught me."
- Christine Brooks
"I'm a busy mum that works full-time, I don't have time for marathon workouts or counting calories. This has given me more time to spend with my family and chase my goals."
- Tracee Arnup
"I've lost more than 50kg by keeping it simple and making small changes every week which equalled a big result. This has not just changed my life but my family's life too, and for that I'm so grateful. "
- Rachel Oliver
OTHER SERVICES:
CONTACT US
LOCATION
Club Lime, 82 Main Street, Upwey VIC 3158
PHONE
Trish 0410 167 711 / Dave 0488 667 778
EMAIL
trish@abfactory.com.au
DISCLAIMER
The content, information, opinions, and viewpoints contained on this website are those of the authors and the company directors. Whilst the Ab Factory and its staff take great care and make every attempt to review the contents for relevance and accuracy, the information is general in nature and therefore should not substitute professional advice. For this reason, AB FACTORY MAKES NO WARRANTY, EXPRESSED OR IMPLIED, as to the completeness of the content or educational materials contained on this website.
The information and education material contained on this website is to promote the general understanding of health and improved body composition. For individual advice including any medical issues or concerns, always consult your physician or, in serious cases, seek immediate medical assistance. Ab Factory makes no warranty that the information contained herein will be error free, and the readers of such information use such at their OWN RISK.