The Ultimate Online Transformation Program

Work with us personally from anywhere in the world!


Achieving great results isn't about over-training or eating boring food.

At the Ab Factory we're not into gimmicks or hard-core diets. We teach people how to build a lean, healthy body they can keep all year round.

If you've struggled to create that well-built physique you've always dreamed of, then this is the solution you've been looking for!

Tracee Arnup ditched the diets and finally achieved her dream body using this program!



Here’s What You’ll Receive:

An initial one-on-one consultation to discuss your goals & training history

An initial consultation (via video-call or in person) to delve into your specific health and fitness goals and training history, as well as find out if we are the right fit for each other.

Research-proven training program

We will prescribe a safe and highly-effective training program with technique videos based on your schedule and personal goals.

All training data is delivered, recorded and stored in our state-of-the-art online app.

Easy-to-Understand Nutrition Tutorials & Food Diary

Nutrition education is vital to long-lasting results.

We will help you understand the fundamentals of nutriton via our weekly online tutorials, and then together we build a weekly nutrition plan based on your specific requirements.

Not only that but we will keep you accountable via our super-simple and easy-to-use online food diary.

Simple Recipes & Downloadable Shopping Lists

Education is important to long-lasting results, but so is creativity! If you need food ideas, then look no further because you'll find endless food inspo inside our app.

We take out the guesswork by providing ready-made recipe packs and shopping lists that you can adjust to suit your personal tastes and preferences. That way you can focus on the important things, like eating good food with minimal fuss and effort.

Ongoing Accountability & Online Support

As the saying goes, "Knowing and not doing is the same as not knowing!"

That's why you'll be accountable to us every step of the way.

Learn how to track your progress, identify your weaknesses and achieve an outstanding result and keep it by implementing the basics that have worked for hundreds of people just like you!

Nick Lee incorporated our feedback into his routine and achieved a rock-solid mid-section!

Find out what our clients have to say:

Greg Tyler

"The online support from Dave was second-to-none. The best part is that I'm able to keep and maintain these results because it's not just another complicated diet and was so simple to follow!"

- Greg Tyler

Kim Vu

"Dave & Trish are amazing online coaches! They've been so patient and so generous with their time whilst working with me online. I love how they inspire me and make me WANT to work hard."

- Kim Vu

Rachel Oliver lost 35kg and achieved her best ever body shape!

Have Questions? We Have Answers.

Is this a diet plan?

No, this is very different from your bog standard meal plans and exercise programs. We believe success comes from following a step-by-step process.

Whilst we will be giving you plenty of fantastic recipes to make and a structured training program to follow, we believe education is key to achieving and keeping your results. This program is designed to help you create your own plan that suits and fits in with your lifestyle, and the accountability to ensure you maintain it long-term.

Many diet plans and fads are designed to help people lose weight quickly but they're not deigned to help them keep the weight off. There are more gyms, online coaches and trainers than there has ever been, and yet we're still not improving the health related statics. Most people fail to keep the weight off long-term because they are trying to follow a plan that simply isn't built for them.

At the Ab Factory, we're more interested in helping you keep the weight off rather than losing it as quick as possible. Success to us is being able to help someone sustain their result. If you're after a quick fix or quick weight loss plan then this program is NOT for you.

Is this a full program?

Yes! Sustainable change takes time and whilst the information in this program is life changing, true success comes from being able to implement, maintain and adapt as our lives evolve. This is why our program is not only educational but also tailored to each invidividual. 

Most people fail because they launch into unsustainable nutrition and exercise programs. Diets and gym programs are designed to help you lose weight quickly, but they aren't designed to help you keep the weight off. Did you know 95% of people that go on a diet actually put all the weight back on within the first 2 years?

All of our success stories have started with the information in this program and slowly implemented it bit by bit, all the while increasing their mental and physical strength throughout their journey. 

They've achieved a great result and maintained it. They have found their own personal blueprint and kept it forever. This (to us) is success!

Jeremy Leeson listened to our advice and reduced his cholesterol by over 50%!

About the Trainers

Dave and Trish are body transformation, athletic conditioning specialists and sports nutritionists.

Dave is a dad of a two young boys, former British Soldier of 9 years. He has an extensive event portfolio completing Iron-mans, numerous ultra-marathons and 24 hour obstacle races in Australia and across the globe, as well as staying in shape all year round.

Trish is a WFF Miss Universe and pro athlete with an extensive background in competing. She specialises in teaching men and women how to stay lean and healthy all year round, WITHOUT needing to ever compete or step on stage.

Together Dave and Trish have coached and motivated thousands of men and women to change their lives, achieve their best shape ever and actually start loving working out and eating healthy.

Become the

best version of you!

FULL DISCLOSURE: This program isn't for everyone!

We need to to be right for you, and you need to be right for us!

Register now for a FREE consultation to find out whether we are the right fit for each other.

Christine Brooks was guided by us and achieved a winning sports-model physique!




The content, information, opinions, and viewpoints contained on this website are those of the authors and the company directors. Whilst the Ab Factory and its staff take great care and make every attempt to review the contents for relevance and accuracy, the information is general in nature and therefore should not substitute professional advice. For this reason, AB FACTORY MAKES NO WARRANTY, EXPRESSED OR IMPLIED, as to the completeness of the content or educational materials contained on this website. 

The information and education material contained on this website is to promote the general understanding of health and improved body composition. For individual advice including any medical issues or concerns, always consult your physician or, in serious cases, seek immediate medical assistance. Ab Factory makes no warranty that the information contained herein will be error free, and the readers of such information use such at their OWN RISK.